Built for Athletes Ready to Stand Out

Our process is simple and thoughtful.

Discover Identity. Goals. Family onboarding.

Build Brand. Content. Visibility.

Grow Audience. Leadership. Opportunity.

Monetize Sponsorships. NIL. Long-term value.


Our Approach

Starter 90 believes brand development starts long before the spotlight. We partner with athletes and families to build authentic identities, tell meaningful stories, and strategically position student-athletes for recruiting visibility, NIL readiness, and long-term success. Through mentorship, creative storytelling, and purpose-driven brand development, we help athletes build more than a following; we help them build a legacy.


Our Services

Explore our range of services designed to help you move forward with confidence, wherever you're headed next.

  • Build Your Identity. Define Your Story.

    Starter 90 helps athletes discover who they are beyond the game by developing an authentic personal brand built around their values, personality, goals, and long-term vision.

    Includes:

    • Personal brand discovery

    • Brand messaging

    • Athlete identity development

    • Visual brand strategy

    • Logo and brand asset consultation

    • Positioning strategy

  • Your Story Deserves to Be Seen.

    We create high-impact visual content designed to showcase your journey, personality, work ethic, and athletic performance in a way that connects with coaches, fans, brands, and future opportunities.

    Includes:

    • Photography

    • Video production

    • Media day content

    • Documentary-style storytelling

    • Social media content

    • Highlight strategy

  • Build Visibility. Build Influence.

    Starter 90 helps athletes establish a professional digital presence that reflects who they are while increasing visibility, engagement, and long-term brand value.

    Includes:

    • Profile optimization

    • Bio development

    • Content planning

    • Audience growth strategy

    • Platform coaching

    • Online reputation guidance

  • Stand Out Before They Discover You.

    We help athletes present themselves professionally to coaches, recruiters, and decision-makers through strategic storytelling, digital assets, and recruiting visibility support.

    Includes:

    • Recruiting profiles

    • Coach outreach strategy

    • Highlight reel consulting

    • Personal introduction strategy

    • Athlete media kits

  • Prepare Today for Tomorrow’s Opportunities.

    Starter 90 helps athletes and families understand the evolving NIL landscape while preparing for future sponsorship, licensing, and endorsement opportunities.

    Includes:

    • NIL education

    • Sponsorship readiness assessment

    • Brand valuation strategy

    • Compliance awareness

    • Partnership preparation